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info@wrapmates.co.uk | 020 3103 6400
Fleet Branding
Fleet Branding
Fleet branding is one of the most effective ways to build brand recognition and promote your business across a wide geographical area.
Whether you operate a small fleet of vans or a large group of trucks, branding your vehicles with consistent and eye-catching designs turns your entire fleet into a mobile advertising powerhouse.
Every vehicle in your fleet becomes a moving billboard, reaching new potential customers every time it hits the road. From busy motorways to urban centres, your brand is exposed to thousands of potential clients daily, making fleet branding a powerful and cost-effective marketing strategy.

The Benefits of Fleet Branding
- Increased Brand Visibility: Your vehicles become mobile advertisements, visible 24/7, building familiarity with potential customers.
- Professional Image: A well-branded fleet enhances your company’s image, instilling confidence and conveying a sense of trustworthiness.
- Consistency Across Your Fleet: Ensures cohesive branding across all vehicles, establishing a strong and unified identity.
- Cost-Effective Marketing: Provides long-term exposure at a fraction of the cost of traditional advertising, without ongoing fees.
- Wider Reach: Extends your brand’s reach to local customers as your fleet covers a wide area daily.
Fleet Branding Process
Consultation and Planning:
The first step in the fleet branding process involves understanding your business and objectives. We assess the size of your fleet, the types of vehicles, and the areas where they operate. We also discuss logistical considerations, such as scheduling installation times to minimise disruption to your operations.
Design and Customisation:
Our team of expert designers collaborates with you to create a visually impactful and practical design. We ensure your logo, colours, and key messages are consistently applied across all vehicles, with adaptations for different vehicle types.
Design Approval:
After finalising the designs, you will have the opportunity to review them. We work closely with you to make any necessary revisions, ensuring the design aligns perfectly with your vision.
Production and Printing:
We use high-quality materials and state-of-the-art printing technology to produce durable, vibrant, and weather-resistant wraps that stand up to daily use.
Installation:
Our skilled team ensures precise and efficient installation. We schedule fitting times to minimise vehicle downtime and deliver a flawless finish without bubbles or imperfections.
Aftercare and Maintenance Support:
Once your fleet is branded, we provide guidance on maintaining the quality of the wraps, including cleaning tips and care recommendations. We also offer quick repair services if needed to keep your fleet looking its best.
EXPERIENCE
With over fifteen years in the industry, our expertise is unmatched. We've tackled projects of all sizes and complexities, always delivering results that exceed expectations.
CREATIVITY
Our team of talented designers is always on the pulse of the latest trends and techniques, ensuring your vehicle makes a statement.
QUALITY
We use only the highest quality materials and meticulous craftsmanship, ensuring that your wrap not only looks fantastic but also provides lasting protection.
SATISFACTION
At WrapMates, the customer always comes first. We pride ourselves on our exceptional service, from the initial consultation to the final reveal.
Effective Fleet Branding Tips
Consistency is Key: Ensure all vehicles feature the same core elements—logo, colours, and key messages—to reinforce brand recognition.
Keep It Simple: Use a clean and straightforward design with a clear logo, tagline, and contact details for maximum impact.
Think Locally: If your business serves a specific area, consider including location-specific information to attract local customers.
Highlight Contact Details: Make sure contact details, such as your website, phone number, and social media handles, are easy to read.
Consider Reflective Vinyl: If your vehicles operate at night or in low-light conditions, reflective vinyl helps ensure your branding remains visible.

BOOST YOUR BRAND'S VISIBILITY
Seamless Vehicle Wrapping Made Easy
1
Turn Your Fleet into Mobile Adverts
Fleet wrapping transforms your vehicles into eye-catching adverts, reaching thousands of potential customers daily. Whether it’s vans, lorries, or cars, a professional wrap boosts brand recognition and visibility wherever your fleet goes.
2
Cost-Effective Marketing
Fleet wraps offer long-term exposure with no ongoing costs. Once wrapped, your vehicles provide continuous advertising, making it a smart investment for businesses seeking the best return on their marketing spend.
3
Seamless Wrapping Process
We handle everything—from consultation and custom design to installation—ensuring a smooth experience. Our expert team delivers consistent, high-quality results, and we provide aftercare advice to keep your fleet looking its best.
You Ask
We Answer
Vehicle wrapping involves applying a durable vinyl film to the surface of a vehicle to change its appearance. It can be used for branding, advertising, or simply giving the vehicle a fresh new look. The wrap can cover the entire vehicle (a full wrap) or just specific sections like doors, the bonnet, or the roof (a partial wrap).
With proper care, a professionally installed wrap can last between 5 to 7 years. The lifespan depends on factors such as the quality of the vinyl used, exposure to sunlight, and how well the vehicle is maintained.
Yes, the wrap can be removed without damaging the original paintwork. We use high-quality materials to ensure the removal process is smooth, leaving no residue. If needed, we can also assist with the removal.
We recommend washing the vehicle with mild soap and water by hand. Avoid using abrasive materials, high-pressure washers, or automated car washes, as these may damage the wrap. We provide detailed aftercare instructions to help keep the wrap in excellent condition.
The cost depends on the size of the vehicle and the complexity of the design. Prices for a standard full wrap range from £1,600 to £2,800, with partial wraps available at lower rates. We offer custom quotations based on your requirements.
We provide a 12-month warranty covering material defects and installation issues. This warranty does not cover damage caused by accidents, improper care, or vandalism.
Trusted by clients all across the UK
EXCELLENT Based on 73 reviews FRA MARSON2025-04-09Trustindex verifies that the original source of the review is Google. WrapMates are the best! Very professional Mates! Christian managing orders and running the production in details advising better design and correct proportion for the final outcome. Atila was extremely precise and careful to details and finishing. Up and down from the van, very resistant indeed I can just say, go for it, they are quick, flexible and just passionate. Really recommend them! max cansdale2025-04-04Trustindex verifies that the original source of the review is Google. 5 star service from Christian at WrapMates from the initial quote stage through to completion. Christian was communicative at every stage, patient with our design changes and efficient in service delivery. Very pleased with the final result. Thank you Christian + team!! Gurkan Varli2025-04-03Trustindex verifies that the original source of the review is Google. i’ve been a customer for over 3 months. never let me down once. he wrapped my van with no mistakes, with the best business cards about. highly recommended! A M2025-03-23Trustindex verifies that the original source of the review is Google. Great quality amazing service. You won’t find better company than Wrapmates. Christian is one the best person I met in the industry, I will recommend Christian with my heartbeat
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